Munchies: Are These Insanely Realistic Fake Shrimp the Future of Sustainable Seafood?

New Wave Foods hopes to take on all of these problems in one fell swoop. The San Francisco-based startup has developed an insanely realistic faux shrimp made in a lab from algae and plants, and it tastes so much like the real thing co-founder and CEO Dominique Barnes says that people can’t tell it apart from actual shrimp. Their shrimp has proven to be a hit, and it has been served in Google’s cafeteria and several pop-ups and events in San Francisco. Now the company is working toward a mass-market release. We spoke with Barnes to learn about how one goes about developing fake shrimp and New Wave’s efforts to help save the oceans one fake shrimp at a time.